There is never a better time to kick start your marketing than in the first 31 days of the New Year. January brings out the best intentions in everyone. This time of year is fertile ground for fresh ideas, new beginnings and optimism. Just as with those who are motivated to improve the their health, loose weight and set goals, you too should be looking at the New Year with your sight set on marketing your practice big in January.
People care about their health more in the New Year
Perhaps it’s a natural cycle thing, who can say for sure, but it’s a fact that people care more about their health in the first quarter of a New Year than any other time of the year. Many flock to fitness centers to get their selves in shape, toned up for the highly anticipated Spring and Summer seasons. They want to look their best by the time warmer weather rolls back around. They eat healthier, the work out more and they are highly motivated. Regular visits to their Chiropractor should be high priority too. This is one reason why you should be boosting your chiropractic marketing in January. Make it your goal to be part of people’s resolution to take better care of their health all year.
Marketing must be planned now to hit 1st week in January
Planning out your marketing for the whole year is the way to go, but if you can’t seem to get the whole year of marketing mapped out, at least get the first month or quarter squared away in these next few weeks. Doing this will give you time to look a future marketing campaigns. If this seems daunting to visualize several months worth of chiropractic marketing campaigns during this busy time of year, you might consider looking into an ad service to help you get your chiropractic advertising set up and ready to go this first week of January. Hiring a professional marketing team isn’t as costly as you think. In fact when you consider the time saved and money saved by having your ads professionally formatted, edited and submitted, it might cost you more not to use an ad service. Right now is the time to set those marketing wheels into motion and watch your practice growth skyrocket in the New Year.
The 1st quarter can get you off to a great start for a big year