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Who Wants To Beta-Test These Newspaper Ads?

By drbeck | September 25, 2008

Over the years of running my practice, I’ve not been happy with any of the newspaper ads I bought or I received as part of a coaching program. Why?

Two reasons: not enough new patients and a low return on investment.

After spending the last year and thousands of dollars to fine tune my own copywriting skills, I’ve written a couple of ads that have already produced awesome ROI’s (return on investment) for myself and another doctor. A few colleagues and some well known copywriters suggested I write more ads for chiropractors to use in growing their practice.

Here’s where you can benefit…

I’m working on a set of chiropractic newspaper ads that are designed to get results and will be launched later this year. Because I want all my ads to be tested and proven before they are launched to the profession, for a limited time only, I’ll be accepting a handful of chiropractors to beta-test my ads. The ads will be given to you for free, in exchange you’ll report back the results as part of a case study. You’ll of course be responsible for paying the paper to run them, and making sure they comply with your state laws. The ads can be run as full page, half page, (even 1/4 page if your paper is big enough) or inserts - you decide.

Ads already written and tested include: Sciatica/decompression and fibromyalgia. Future ads to be written will be for headaches/migraines, weight loss, cold laser, work comp, PI and more.

If you are interested in participating, post a comment below and I’ll contact you via email by Monday.

**You will be only licensed to use the ad for your practice (you can not share it with anyone else - copyright laws will be enforced!)**

Topics: Chiropractic Marketing, Copywriting, Newspaper ads, Tools |

36 Responses to “Who Wants To Beta-Test These Newspaper Ads?”

  1. Adam Says:
    September 25th, 2008 at 2:53 pm

    I’d love to help beta test your ads… Let me know if you still need volunteers.

    Warm wishes,
    Adam

  2. Dr. George Curry Says:
    September 25th, 2008 at 3:01 pm

    Beta test

  3. Dr. Chad Keeney Says:
    September 25th, 2008 at 3:24 pm

    I would like to help test the ads.

    Dr. Keeney

  4. Dr. Jonathan Walker Says:
    September 25th, 2008 at 3:48 pm

    I’m purchasing a practice and would love to test some new ads.

  5. Steve Adam Says:
    September 25th, 2008 at 5:02 pm

    Dr. Beck I would love to test your ads
    Thanks,
    Steve

  6. Dr. Michael Haworth Says:
    September 25th, 2008 at 5:25 pm

    I would love to Beta Test this as well.

    Thanks,
    Michael

  7. Michael Fiske D.C. Says:
    September 25th, 2008 at 5:25 pm

    Hi Michael,

    I’d love to beta-test the ads. I have a background as a B2B copywriter and marketer. Thanks!

  8. Bill Says:
    September 25th, 2008 at 7:37 pm

    Beta me. I’ll check it out and help you out.

  9. Terry Says:
    September 25th, 2008 at 9:05 pm

    I have a tough market, so bring it on and we’ll test them properly.

  10. Monte Says:
    September 25th, 2008 at 9:15 pm

    I would appreciate the opportunity to beta test your ads and give you feed back.

    Thank you Michael

  11. Jeff Says:
    September 25th, 2008 at 10:34 pm

    I’ll give them a shot and let you know the results.

    Jeff

  12. Dr. Mike Miller Says:
    September 26th, 2008 at 1:47 am

    I’ld love the chance to beta a new series of ads. Opening my 4th practice and can always use the buzz.

  13. Dr. Rob Says:
    September 26th, 2008 at 7:34 am

    What a great way to see how well an ad will work. I would love to help out. Thanks, Dr. Rob

  14. Dr. Will Says:
    September 26th, 2008 at 7:53 am

    Dr. Mike, I’d be happy to help you test your ad

  15. Dr Jeff Says:
    September 26th, 2008 at 10:40 am

    Hi Dr. Michael,

    Yes, I’ll help beta test your ads. Count me in.

    -Jeff

  16. Dr. Kenny Says:
    September 26th, 2008 at 10:57 am

    I would love to test the ads.

    Thanks!!!

  17. Stephanie Says:
    October 2nd, 2008 at 10:25 am

    Dr. Beck,
    Is it too late to participate in the beta test? My husband has just started as an independent contractor, soley on his own, no management company or assistance from anyone. We are doing our work alone providing back injury and ergonomics workshops to companies for free and it’s going GREAT! This would be an awesome opportunity for us. Please let me knmow what you think. Thanks so much!

  18. Dr. Brian Says:
    October 9th, 2008 at 10:10 am

    Let me know if you are still looking for Docs to test your ads. We are just opening a new office in a smaller market and would be interested.

  19. Dr. Pete Gay Says:
    October 14th, 2008 at 12:16 pm

    I would be interested in beta-testing ads, if you are still accepting docs. I’ll look out for your email.

  20. Robbie Hunt Says:
    October 16th, 2008 at 1:36 am

    Hi Michael
    I would be interested in beta testing your ads, i look forward to your email, cheers

  21. Is Your Marketing Classy AND Effective? | Chiropractic Marketing | Chiropractic Websites Says:
    October 27th, 2008 at 8:15 am

    [...] ads myself. If you would like to test one in your practice for free, check out this post on chiropractic ads. addthis_url = ‘http%3A%2F%2Fdcpracticetools.com%2Fis-your-marketing-classy-and-effective%2F’; [...]

  22. Dr. John Says:
    October 27th, 2008 at 9:20 am

    I would like to test your ads as well. Thank You.

  23. Dr. G Says:
    October 27th, 2008 at 9:35 am

    I would like to volunteer in the ad campaign.

  24. Jessica B Says:
    October 27th, 2008 at 1:44 pm

    We would like to test your ads as well!
    Thank you!

  25. Dr. Edward Martin Says:
    October 27th, 2008 at 10:42 pm

    I would like to test your ads.
    Thanks,
    Ed

  26. Dr. Jeremy Johnson Says:
    October 28th, 2008 at 10:48 am

    I would like to beta test your ads, I am opening a new practice and could use some good ads.

    Thanks

  27. Dr. Mike Terry Says:
    October 30th, 2008 at 2:16 pm

    If you are still looking for doctors to test your ads, I would appreciate to be part of your team and report back any results.
    Thank you.

  28. Dr. Lynn Carnaroli Says:
    October 30th, 2008 at 7:48 pm

    I will test your ads

  29. Carolyn Linnemeier Says:
    October 31st, 2008 at 10:18 pm

    Please allow me to beta test your ad.

  30. Dr, Shane Taylor Says:
    November 3rd, 2008 at 1:32 am

    Would you like them tested north of the 49th?

  31. Dr Oskar Lindback Says:
    November 5th, 2008 at 1:36 am

    I’m located i Melbourne Australia and would love to run one of you ads if you see fit. I think that it could give you great leverage to test other countries outside the US.

  32. Dr. Brian S. Dial Says:
    November 17th, 2008 at 9:00 pm

    Please allow me to test this ad I would like to see how it works.
    Thank.

  33. Dr Rich Says:
    November 23rd, 2008 at 8:50 pm

    Lets see what these ads can do!

  34. Dr. Eric Says:
    November 30th, 2008 at 9:06 pm

    Please let me know if you are still testing ads.

    Eric

  35. Dr. Rob Scranton Says:
    December 2nd, 2008 at 10:36 pm

    I always like to test new ads. I get asked to do it all the time. I’m across the river from Palmer Chiropractic College in one of the toughest markets in the world. They always tell me if the ad works here it will work anywhere.
    Send me the ad

  36. Sasha Kecman Says:
    December 18th, 2008 at 8:05 am

    I would like to test out your ads.
    Thank You

Comments

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