Isn’t Chiropractic Advertising the Same as Chiropractic Marketing?

2014-11-21T19:04:26+00:00Categories: Chiropractic Marketing, Uncategorized|Tags: , |

I get this question. Not like get it from other people, I mean like;  "I get it".  I understand where it's coming from.  I might have even asked this same question at one time. However I do know there is a difference between advertising and marketing, and I also know why chiropractors would think if you're running [...]

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Avoiding 5 Common Pitfalls in Chiropractic Advertising

2014-10-20T00:17:05+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , |

Aside from creating ads and other marketing tools for the chiropractic profession, one of the perks of what I do is sharing advice and wisdom about how to use those tools here on this site. The do's and don'ts, the ins and outs, the how to's, when, where. It's great to have a collection of chiropractic [...]

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Noth’n But Net

2017-04-19T10:09:25+00:00Categories: Chiropractic Marketing|Tags: , , , , |

What does a term typically associated with basketball have to do with chiropractic marketing? Well seeing that it’s the down to the Final Four, I figure why not use the momentum of the NCAA basketball frenzy and March Madness to my advantage, at least some of the terminology. I’m not a huge basketball fan, but I’ve [...]

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Make Your Marketing More Profitable

2014-01-24T16:15:45+00:00Categories: Chiropractic Marketing|Tags: , , , , , , , , , , , , |

I think in order to know how to implement plans to make your marketing more profitable, you first need to understand why you need to market yourself and your practice, and agree that you will have to sink a portion of your money and time into several sources in order to maintain a profitable business. Inevitably [...]

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Chiropractic Marketing in the New Year, What’s Your Plan?

2014-01-04T09:42:17+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , , , |

Another year has passed in a blur and the New Year has arrived.  Now that the noise of the holiday season has quieted down, it's time to think about your chiropractic marketing for 2014. Got a plan? A new year always inspires people because they see the new year as a clean slate, a new beginning, [...]

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Navigating the Chiropractic Marketing Highway

2013-11-22T18:09:24+00:00Categories: Chiropractic Marketing|Tags: , , , , , , , , |

I've had the privilege of driving on the highways in both Dallas, TX  and Los Angeles, CA. Two totally different cities and two very different driving experiences, although both city's traffic is crazy.  Dallas more so in the morning and evening rush hours, LA is all the time. Even if you do have the advantage of [...]

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Chiropractic Business Tip: Add Product Inventory, Increase Practice Numbers

2013-09-13T18:44:32+00:00Categories: Coaching/Strategies|Tags: , , , , , , , , , , , , |

Before I transitioned into this position of creating chiropractic marketing products for the chiropractic profession, I owned a successful practice just like many of do.  Even though I've shared my story several times on this blog site, there are always some details that get left out. Before you bounce out of here thinking you've heard this [...]

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Does Your Marketing Audience Include Your Existing Patients?

2013-08-30T17:35:14+00:00Categories: Chiropractic Marketing|Tags: , , , |

Like anyone else, I get offers and solicitations in the mail.  More commonly referred to as "junk mail".  And like most people I toss it in the waste basket. But sometimes curiosity gets the best of me and I'll casually scan it as it's flying into the trash.  The ones that catch my attention specifically are [...]

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Out of Adversity Came A Unique Chiropractic Ad Idea

2013-05-01T23:11:24+00:00Categories: Newspaper ads|Tags: , , , , , |

If you had been told that being a chiropractor would involve marketing, keeping stats and in some cases spending your weekends doing spinal screenings, would you have continued down the path? Maybe in the back of your head you suspected there might be more to it than seeing patients and using chiropractic to improve the quality [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.