How To Measure Your Marketing ROI

2009-04-06T09:32:12+00:00Categories: Chiropractic Marketing, Coaching/Strategies, Newspaper ads|Tags: , , , |

You should be measuring return on investment (ROI) for every marketing strategy or channel you use. To accurately measure ROI, you'll need one very important number...the "case average" of your new patients. Case average is a figure that represents how much money a patient will generate over time in your practice. You will sometimes hear it [...]

My new son and a gift for you.

2013-12-30T12:02:56+00:00Categories: Chiropractic Marketing, Coaching/Strategies, Direct Mail Marketing|Tags: , , , , , , , |

As a doctor, should you let your patients in on your personal life? My answer to this question is "Absolutely yes!" There are two big reasons you'll want to reveal personal aspects of your life to your patients... #1. It connect your patients to you, building a much stronger bond. The reason social media sites like [...]

Chiropractic Marketing And How Patients Think

2017-01-23T12:18:43+00:00Categories: Chiropractic Marketing|Tags: , , , , |

Have you ever thought about how patients think? When I first started out in practice, I didn't really care what patients thought about their health problems. I was the doctor, and I was just going to tell them the "truth" about what was going on and how to fix it. You can imagine how many patients [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.