Out of Adversity Came A Unique Chiropractic Ad Idea

2013-05-01T23:11:24+00:00Categories: Newspaper ads|Tags: , , , , , |

If you had been told that being a chiropractor would involve marketing, keeping stats and in some cases spending your weekends doing spinal screenings, would you have continued down the path? Maybe in the back of your head you suspected there might be more to it than seeing patients and using chiropractic to improve the quality [...]

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How to Use Patient Testimonials for Maximum Results

2012-10-03T10:09:03+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , |

It's proven that testimonials increase the response of your ads. We've all heard the saying that "what others say about us is more powerful than what we say about ourselves." In a way it validates your treatment, your practice, and who you are. It also makes you a real person because you can't fake a local [...]

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5 Chiropractic Marketing Predictions for 2012

2013-12-30T12:02:17+00:00Categories: Chiropractic Marketing, Chiropractic Newsletters, Coaching/Strategies, Decompression Marketing, Newspaper ads|Tags: , , , , , , , , , , , , , , , , , |

1. Monthly print newsletters will be more valuable. I know, you're probably thinking print newsletters have gone the way of the dinosaur, and that email, Facebook, etc. are "da bomb!" But the fact is people are starting to demand a more personal relationship with their businesses. All you have to do is look at the Occupy [...]

How to Save Thousands on Newspaper Advertising

2012-03-21T10:09:46+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , , , |

Are you getting the best prices when running your ads? Some of my clients are saving thousands on ad prices each year. And we'll show you how their doing it. Last week I interviewed special guest Carol Ann Smith on the subject of "How to Save Thousands On Your Newspaper Ads". Carol has years of experience [...]

New Advice for Chiropractic Ads

2013-12-30T12:02:12+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , , |

Every time you pay money for your marketing, you should include a special offer. (If you're worried about how offers make our profession look, see my previous article here.) What's the best offer price for your advertising? When I wrote my Ultimate Chiropractic Ads, I placed an example offer inside all of the ads. In most [...]

The Most Profitable Chiropractic Ad to Run

2013-12-30T12:42:14+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , |

What is the most profitable condition to be marketing to right now? Which of the Ultimate Chiropractic Ads bring in the highest return on investment? What is marketing and advertising anyway? Check out this short video where I explain the answer to these questions and more.

Wait-And-See Chiropractic Marketing

2013-12-30T12:03:16+00:00Categories: Chiropractic Marketing, Coaching/Strategies, Internet Marketing, Newspaper ads|Tags: , , , , , , |

When I first started out in practice, I had no experience in running a business. In chiropractic school I assumed I would learn how to run a business. But that didn't happen. So I hired a consultant, who I felt certain would be able to use his years of experience to direct me on the right [...]

Special Chiropractic Newspaper Ad

2011-08-08T14:29:58+00:00Categories: Marketing for Referrals, Newspaper ads|Tags: , , , |

Newspaper advertising is still a very good marketing tool for your practice. But there are two major problems with chiropractic newspaper advertisements. 1) The ad looks like an ad. This may sound silly, but if your ad looks like an ad (like everyone elses), it's not going to get much attention. But if it looks like [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.