Using Proper Framework For the Most Effective Chiropractic Ads

2018-06-29T11:49:16+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , |

There is no shortage of news. We have 24/7 access to all kinds of information. From the moment we wake up until the time we go to bed, our lives are flooded with messages, opinions, ads and videos.  Some of it we choose to ignore and some of it we consciously seek out to find answers [...]

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So You’re Living the Dream…Now What?

2018-04-19T17:38:22+00:00Categories: Chiropractic Marketing, Facebook chiropractic marketing|Tags: , , , , , , , , |

You made through school. Set up your practice. You might even have a few patients.  But now what? After the excitement getting four walls and a roof set up to function as a chiropractic business, the celebration, the victory dance, maybe you even had a ribbon cutting ceremony, now it get's real.  The dust settles a [...]

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Chiropractic Advertising For Specific Conditions

2016-02-19T10:56:40+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , |

If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from that person's angle as well as from your own. -Henry Ford Understanding the symptoms and conditions people are dealing with is how you capture their attention, gain a following and ultimately build [...]

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Back to School Marketing Opportunities for Chiropractors

2014-08-16T15:01:47+00:00Categories: Chiropractic Marketing|Tags: , , |

It's that time of year again...Back to School marketing is in full swing.  So what are you waiting for? This time of year offers chiropractors several opportunities to get out into the community and spread the word about the benefits of chiropractic.  Here are just a few that came to mind this morning while enjoying my [...]

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What is Branding and How it Applies to Chiropractic Marketing

2013-08-23T18:05:05+00:00Categories: Chiropractic Marketing|Tags: , , , , , , , , , , , , , |

When you hear the word "brand" or "branding" what comes to mind? To be honest my first thought is cattle and the permanent mark of ownership. But in today's world of business it's more than that, branding is a process, a philosophy and a smart marketing maneuver. Not tracking with me yet? Think a crowned mermaid [...]

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This is Why Condition Specific Chiropractic Advertising Will Always Generate More New Patients

2013-03-25T10:04:12+00:00Categories: Chiropractic Marketing|Tags: , , , , , , , |

Each week I get hundreds of emails asking questions about marketing and advertising for chiropractors.  For the most part, the questions are pretty much the same from one email to another. However, one question in particular gets asked more than others; “How are these ads different from others?”  These ads they are referring to are the [...]

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5 Chiropractic Marketing Predictions for 2012

2013-12-30T12:02:17+00:00Categories: Chiropractic Marketing, Chiropractic Newsletters, Coaching/Strategies, Decompression Marketing, Newspaper ads|Tags: , , , , , , , , , , , , , , , , , |

1. Monthly print newsletters will be more valuable. I know, you're probably thinking print newsletters have gone the way of the dinosaur, and that email, Facebook, etc. are "da bomb!" But the fact is people are starting to demand a more personal relationship with their businesses. All you have to do is look at the Occupy [...]

How to Save Thousands on Newspaper Advertising

2012-03-21T10:09:46+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , , , |

Are you getting the best prices when running your ads? Some of my clients are saving thousands on ad prices each year. And we'll show you how their doing it. Last week I interviewed special guest Carol Ann Smith on the subject of "How to Save Thousands On Your Newspaper Ads". Carol has years of experience [...]

Newspaper Ads vs. the Internet

2013-12-30T14:49:11+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , |

With the internet being all the rage, many chiropractors have been told that newspaper advertising is completely useless. Is there any truth to this claim? No. Chiropractic newspaper advertising is still going strong. It is certainly true that some newspaper publishers are struggling to keep up with the recent recession and all the new media in [...]

Does Anybody Read Those Long Ads?

2013-12-30T18:13:59+00:00Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , , , , , , , |

Often doctors will ask a spouse or front desk CA to look over their ad before it goes to print. A common response these parties give when looking at a long copy ad, like the ones picture on the left, is "who's going to read all that?" Sometimes these answers will influence the doctor's decision to [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.