chiropractic copywriting

/Tag:chiropractic copywriting

Did BJ Palmer Use Long Copy Ads?

By | 2011-12-01T16:57:19+00:00 December 1st, 2011|Categories: Chiropractic Marketing, Newspaper ads|Tags: , , , |

Do long copy ad really work? I mean do people really read all those words? Long copy is a rather new, untested marketing technique...right? A few weeks ago I did a webinar for a chiropractic consulting group. Here's just a short snippet of that webinar where I answered these questions and more. (Sorry it's a bit [...]

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5 Ways to Ruin a Good Chiropractic Ad, Part 2

By | 2013-12-30T12:03:15+00:00 September 25th, 2009|Categories: Copywriting, Newspaper ads|Tags: , , , , , |

This is part 2 of a two part series. You can read the first part by clicking here. In my last post, we covered the first 2 mistakes chiropractors make when running their newspaper ads. Today, let's look at the final 3 mistakes... Mistake #3. Changing the Picture. When it comes to a successful chiropractic ad, [...]

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Chiropractic Newspaper Ads: Do They Work?

By | 2008-08-26T07:06:13+00:00 August 26th, 2008|Categories: Newspaper ads|Tags: , , , , |

When I first started out in practice, newspaper ads were all very popular. A well known ad "kit" was being sold that contained a handful of advertorial style full page chiropractic ads. These were reported to bring in 60, 80 and even 100 new patients upon running them in a local newspaper. While I never received [...]

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How a Famous Copywriter Can Help Your Practice

By | 2008-05-31T21:57:09+00:00 May 31st, 2008|Categories: Copywriting|Tags: , |

This is me and internet copywriter Ray Edwards at the recent World Internet Summit. Ray has written copy for some of the biggest selling websites and made his clients millions of dollars in just the last few months. During the summit, Ray Taught on his "4 Part Selling Formula" that he uses to write web copy. [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.