Summer Marketing Momentum Builders

2018-04-19T17:58:55+00:00 Categories: Chiropractic Marketing, Marketing for Referrals|Tags: , , |

Summer is normally a slow time for a chiropractic practice so it might seem practical to shift your marketing and advertising into low gear.   Vacations, camps and time spent on various activities keep people busy.  Especially moms with kids at home. But anytime you press pause you set yourself up for a loss, that loss [...]

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Do You Have These 3 Fears of MD Referrals?

2012-04-20T19:33:39+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Marketing for Referrals, PI Marketing|Tags: , , , , , , , |

This is a guest post by Dr. Jonathan Walker For most chiropractors, receiving referrals from medical physicians is looked upon with a healthy dose of skepticism. If you’ve been in practice for a long time you likely remember a day when MDs would just as soon refer their patient to a witch doctor as a chiropractor. [...]

How To Outgrow a Struggling Practice

2013-12-30T12:08:46+00:00 Categories: Coaching/Strategies, Marketing for Referrals, Newspaper ads|Tags: , , , , , |

A struggling practice is typically characterized by low income, low number of new patients and small weekly volume. This may either be a long term practice that has declined, or a brand new practice that fails to really take off. To a doctor who's spent years in training and thousands of dollars to obtain a degree, [...]

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Is This Aussie Crazy or What?

2010-11-17T12:11:44+00:00 Categories: Chiropractic Marketing, Marketing for Referrals|Tags: , , , |

A few months ago I met an super-successful Australian physiotherapist that shares many of my marketing insights and values. (Physio's in Australia have been dealing with a cash market for years...much like where our market is currently heading.) When he told me he was giving away 214 marketing tools, a worldwide marketing with hundreds of health [...]

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How Much You Should Be Spending on Marketing

2013-12-30T14:46:29+00:00 Categories: Chiropractic Marketing, Decompression Marketing, Internet Marketing, Marketing for Referrals, Newspaper ads, PI Marketing|Tags: , , , , , , , |

Which marketing strategies are currently working the best? How much should you spend on each of them? Find out in these two snippets joined together for you from my recent Decompression Marketing Elite program. In the video I mention the following categories. More resources can be found to help you when you click on these links: [...]

Your Chiropractic Marketing Plan for the Holidays

2013-12-30T14:47:28+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Decompression Marketing, Internet Marketing, Marketing for Referrals, Newspaper ads|Tags: , , , , , , , , |

The end of the calendar year, what many Americans call the Holiday Season (Thanksgiving, Christmas, New Years), is quickly approaching. For many chiropractors, this is a bustling time of new patients and high profits to finish out the year strong. For others it represents some of the hardest and leanest months on record. Why the difference? [...]

Chiropractic Marketing Is A Changing

2013-12-30T14:55:19+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Marketing for Referrals, Newspaper ads|Tags: , , , , , , , |

As Bob Dylan once sang, 'times they are are a changing', and this is especially true in the profession of chiropractic. Most of you can feel it, knowing that there is a wind of change blowing through our industry. Currently it may feel like a small breeze. But soon I fear it will be a strong, [...]

3 Concerns MDs Have About Referring to You

2012-04-20T19:25:13+00:00 Categories: Chiropractic Marketing, Marketing for Referrals|Tags: , , |

(Today's post is by my colleague Dr. Jonathan Walker, creator of PI Marketing Elite.) With the current healthcare climate, it is vital for chiropractors to have diversified streams of practice income. One easy way to diversify your practice is by increasing the number of personal injury (PI) patients you see. But even with a successful PI [...]

The Best Months For Chiropractic Marketing

2013-12-30T12:03:11+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Copywriting, Direct Mail Marketing, Internet Marketing, Marketing for Referrals, Newspaper ads, Tools|Tags: , , , , , |

Which months are the best to advertise in? Is December or January really a waste of money? Everyone has an opinion about when to market and when to be a scrooge with your marketing dollars. But there are certain months I have discovered are great to advertise in. Let's look at a few conditions... For auto [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.