Spinal Decompression Marketing Suitable for all Audiences

2018-04-20T12:10:36+00:00Categories: Chiropractic Marketing, Decompression Marketing|Tags: , , , , |

Movie trailers have become a staple in the movie going experience.  While most people use television commercials as opportunities to grab a snack, check an email or go to the bathroom, it seems a large number of movie goers including myself, would not dare miss the previews of new movies that will be released or “coming [...]

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Debunking 7 Chiropractic Marketing Myths

2013-02-04T18:19:15+00:00Categories: Chiropractic Marketing, Decompression Marketing, Internet Marketing|Tags: , , , |

Myth #1- Print Advertising Doesn’t Work  Really?  Tell that to the doctor who is pulling in so many patients off of one ad that he didn’t want to run another ad until he could catch his breath. I don’t think many stop to consider the slight hardship that comes with a mass flood of new patients [...]

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The Top 3 Chiropractic Marketing Niche Trends for 2013

2013-01-02T18:54:01+00:00Categories: Chiropractic Marketing, Decompression Marketing, Newspaper ads|Tags: , , , , |

It’s always exciting to see what’s trending in the media as one year comes to a close and a new year begins.  Areas like fashion, home décor and political issues are always shifting and changing.  Social networking sites such as Twitter and Google + have their fingers on the pulse of what the world is talking [...]

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How to Bring in High Quality Patients

2012-08-13T11:47:48+00:00Categories: Chiropractic Marketing, Chiropractic Neuropathy Marketing, Decompression Marketing, Weight loss program|Tags: , , |

If you could choose which type of patient cases to see, what would they be? Many chiropractors think that they can not be specific in choosing new patients for their practice. They are just supposed to accept whoever shows up. This is a poor marketing strategy, especially when it comes to spending money to bring in [...]

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The 100 Ways to Get 1 New Patient Fallacy

2012-06-10T21:30:47+00:00Categories: Chiropractic Marketing, Coaching/Strategies, Decompression Marketing|Tags: , |

I've heard it repeated many places in chiropractic that "I'd rather have 100 ways to get 1 new patient than 1 way to get 100 new patients." This suffers from the "either-or" fallacy (also known as the false dilemma or false dichotomy). In logic, a fallacy is a misconception from incorrect reasoning. The Either-Or fallacy "involves [...]

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3 Steps to Spinal Decompression Marketing

2012-05-11T10:36:14+00:00Categories: Coaching/Strategies, Decompression Marketing|Tags: , |

In my last post on spinal decompression, I gave you my two favorite recommendations for spinal decompression tables. I was responding to part of an email I had gotten, which can be summarized as: What is the most cost effective way (cost effective table) that you recommend to implement this into the practice? Also, could you [...]

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Which Spinal Decompression Table Should I Get?

2013-02-05T15:53:25+00:00Categories: Decompression Marketing|Tags: , , , , , , |

Recently, I received an email from a doctor about decompression tables and marketing. Here's a summary of the email: What is the most cost effective way (cost effective table) that you recommend to implement this into the practice? Also, could you tell me about your decompression marketing? Thanks I commend this doctor not just for his [...]

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5 Chiropractic Marketing Predictions for 2012

2013-12-30T12:02:17+00:00Categories: Chiropractic Marketing, Chiropractic Newsletters, Coaching/Strategies, Decompression Marketing, Newspaper ads|Tags: , , , , , , , , , , , , , , , , , |

1. Monthly print newsletters will be more valuable. I know, you're probably thinking print newsletters have gone the way of the dinosaur, and that email, Facebook, etc. are "da bomb!" But the fact is people are starting to demand a more personal relationship with their businesses. All you have to do is look at the Occupy [...]

The Biggest Secret to Higher Conversions

2011-11-07T19:10:32+00:00Categories: Decompression Marketing, Newspaper ads|Tags: , |

In a previous article, I showed you a video of how I sub-niche the chiropractic market. A niche market is simply a subset of a larger market. It's harder to say the word niche correctly than it is to understand it. (In the south, we say "nitch" but more sophisticated English speakers will use the French-sounding [...]

How To Determine The Success of Your Marketing

2011-09-08T15:03:07+00:00Categories: Chiropractic Marketing, Decompression Marketing|Tags: , , , |

How do you know if you're marketing is working? Many would say the answer is "by the number of new patients" or "by the number of phone calls." While these are both good signs that help you to determine if an ad is successful or not, they are not the right way to measure success in [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.