Chiropractic 12 Month Marketing Plan

2008-12-22T14:02:19+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Copywriting, Tools|Tags: , , , , |

Do you have your marketing plan set up for 2009? While you don't need to have every day detailed and mapped out, having at least an outline to work with will make your chiropractic marketing strategies even more effective. Here are  7 "must-have" plans for the next 12 months of a successful practice. #1. Use Chiropractic [...]

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5 Secrets To Powerful Chiropractic Ads

2011-08-04T11:39:36+00:00 Categories: Chiropractic Marketing, Copywriting, Direct Mail Marketing, Newspaper ads|Tags: , , , , , |

The study of marketing and advertising is one of my life's passions. I've read and studied the greatest sales letters and ads of today, as well as successful ads of the past 100 years. (I've even handwritten a replica of a Master Copywriter's 50 page sales letter, a marketing autopsy if you will .) While the [...]

Do You Use These In Practice Yet?

2017-03-24T16:07:25+00:00 Categories: Chiropractic Marketing, Coaching/Strategies, Copywriting, Direct Mail Marketing, Internet Marketing, Marketing for Referrals, Newspaper ads, Tools, Uncategorized|Tags: , , , , , , , , , |

While everyone has heard that they should implement systems in their practice, actually doing it is another story. I know it was for me. But I also realized the immense power systems had, mostly because it would put things on autopilot for me. Here's just a few systems you can have to make your practice more [...]

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Is Your Marketing Classy AND Effective?

2016-12-12T16:08:14+00:00 Categories: Chiropractic Marketing, Copywriting, Newspaper ads|Tags: , , , , , |

In a comment to my last post, Jay said... What I’d like to know is how to build value in what I offer, such that the potential patient sees that value and is therefore willing to pay FULL FEE for my exam. (Is there really a need to give away our exams for $17 or $27?). [...]

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Who Wants To Beta-Test These Newspaper Ads?

2010-09-23T11:37:37+00:00 Categories: Chiropractic Marketing, Copywriting, Newspaper ads, Tools|Tags: , , , , , |

[This offer has expired and is no longer available.] Over the years of running my practice, I've not been happy with any of the newspaper ads I bought or I received as part of a coaching program. Why? Two reasons: not enough new patients and a low return on investment. After spending the last year and [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.