Coaching/Strategies
« Previous EntriesContest For A Free Copy Of Chiropractic Advertising System
Tuesday, December 30th, 2008To start the new year off with some fun, I’m going to hold a contest here on my blog. All you have to do to win is leave a comment on the blog explaining…
1. Why I should choose you to receive this product
2.What you will do with it once you receive it.
I will then choose [...]
Chiropractic 12 Month Marketing Plan
Monday, December 22nd, 2008Do you have your marketing plan set up for 2009?
While you don’t need to have every day detailed and mapped out, having at least an outline to work with will make your chiropractic marketing strategies even more effective.
Here are 7 “must-have” plans for the next 12 months of a successful practice.
#1. Use Chiropractic Internet Marketing
It’s [...]
Chiropractic Marketing During A Recession
Thursday, December 18th, 2008There’s no more contemplating whether or not a recession is coming. It’s here.
You can’t turn on the TV without hearing about the recession. What does it all mean for you, the chiropractor? Will it affect your new patients? Will your current patients keep coming in? Will your income drop?
I can’t predict the future. I can’t [...]
The 6 Best Business And Marketing Books of 2008
Thursday, December 11th, 2008Do you read books on business and marketing?
Successful business experts recommend reading at least one non-fiction book a month. And I agree, you should continue learning no matter your age, your success level, or your intelligence.
I read a lot. Usually 2-3 business/marketing/improvement books a month, plus one fiction novel. Here’s the top 6 of the [...]
Do You Use These In Practice Yet?
Monday, December 8th, 2008While everyone has heard that they should implement systems in their practice, actually doing it is another story. I know it was for me. But I also realized the immense power systems had, mostly because it would put things on autopilot for me.
Here’s just a few systems you can have to make your practice more [...]
The Biggest Practice Goal For 2009
Thursday, December 4th, 2008Do you have big new goals to set for 2009?
New Years is right around the corner, less than 30 days away now. If you’re not setting and writing out your goals for your life and practice, you should start now for 2009. You can set goals for new patients, gross revenue, net income, weekly volume, [...]
The Truth About New Patient Marketing
Tuesday, November 25th, 2008What’s the secret to getting new patients, month after month, year after year? How do you set up and run low-cost, high-profit chiropractic marketing plan?
I spent years trying to learn the answers to these questions. I wrote checks totaling in the tens of thousands to ad reps, consultants, and marketing gurus.
What did I learn from [...]
7 Internal Marketing Strategies Part 2
Thursday, November 20th, 2008In my last post we covered the first 4 of seven internal marketing strategies you can put into your practice. In today’s post I cover the next 3, plus an extra bonus strategy. While all 7 of these chiropractic marketing strategies should eventually be implemented for maximum results, you can use any one [...]
Feel like times are tough? Then you must watch this video.
Tuesday, November 11th, 2008If you’re going through tough times or have come through them in the past, you absolutely must watch this video.
I wished I could have seen something like this years ago when my practice was struggling. Instead I went to “rah-rah” seminars that my practice consultant held every other month (cost me about $1000 every time [...]
Did This Doctor Get Good Marketing Advice?
Thursday, October 30th, 2008Recently a chiropractic office was highlighted on the A&E channel’s “We Mean Business” with Bill Rancic. (You may remember Bill from the first season of The Apprentice with Donald Trump).
The video might lag a bit and takes awhile to load, but it’s well worth the watch, especially the first segment. I think the first segment [...]