Archive for December, 2008


Contest For A Free Copy Of Chiropractic Advertising System

Tuesday, December 30th, 2008

To start the new year off with some fun, I’m going to hold a contest here on my blog. All you have to do to win is leave a comment on the blog explaining…
1. Why I should choose you to receive this product
2.What you will do with it once you receive it.
I will then choose [...]

Chiropractic 12 Month Marketing Plan

Monday, December 22nd, 2008

Do you have your marketing plan set up for 2009?
While you don’t need to have every day detailed and mapped out, having at least an outline to work with will make your chiropractic marketing strategies even more effective.
Here are  7 “must-have” plans for the next 12 months of a successful practice.
#1. Use Chiropractic Internet Marketing
It’s [...]

Chiropractic Marketing During A Recession

Thursday, December 18th, 2008

There’s no more contemplating whether or not a recession is coming. It’s here.
You can’t turn on the TV without hearing about the recession.  What does it all mean for you, the chiropractor?  Will it affect your new patients?  Will your current patients keep coming in?  Will your income drop?
I can’t predict the future.  I can’t [...]

5 Secrets To Powerful Chiropractic Ads

Monday, December 15th, 2008

The study of marketing and advertising is on of my life’s passions. I’ve read and studied the greatest sales letters and ads of today, as well as successful ads of the past 100 years. (I’ve even handwritten a replica of a Master Copywriter’s 50 page sales letter, a marketing autopsy if you will .)
While the [...]

The 6 Best Business And Marketing Books of 2008

Thursday, December 11th, 2008

Do you read books on business and marketing?
Successful business experts recommend reading at least one non-fiction book a month. And I agree, you should continue learning no matter your age, your success level, or your intelligence.
I read a lot. Usually 2-3 business/marketing/improvement books a month, plus one fiction novel. Here’s the top 6 of the [...]

Do You Use These In Practice Yet?

Monday, December 8th, 2008

While everyone has heard that they should implement systems in their practice, actually doing it is another story. I know it was for me. But I also realized the immense power systems had, mostly because it would put things on autopilot for me.
Here’s just a few systems you can have to make your practice more [...]

The Biggest Practice Goal For 2009

Thursday, December 4th, 2008

Do you have big new goals to set for 2009?
New Years is right around the corner, less than 30 days away now. If you’re not setting and writing out your goals for your life and practice, you should start now for 2009. You can set goals for new patients, gross revenue, net income, weekly volume, [...]

Chiropractic Marketing Using Email

Monday, December 1st, 2008

Are you using email yet in your chiropractic marketing plan?
As a special blog post today, I’ve included the introduction page of ChiroMarketing Academy’s Lesson 2. In this lesson, we cover how to use email to market your practice for new and existing patients.
“Today, I’m going to show you how to use email to convert more [...]