Archive for May, 2008


How a Famous Copywriter Can Help Your Practice

Saturday, May 31st, 2008

This is me and internet copywriter Ray Edwards at the recent World Internet Summit. Ray has written copy for some of the biggest selling websites and made his clients millions of dollars in just the last few months.
During the summit, Ray Taught on his “4 Part Selling Formula” that he uses to write web copy. [...]

Internet Marketing for Chiropractors

Monday, May 26th, 2008

I spent the last 4 days at the World Internet Seminar in Dallas. I saw some amazing strategies for marketing your practice using the internet. I’m talking cutting edge stuff for Web 2.0 that’s only been around for the past few weeks to months.
My buddy John was with me and got his cell phone to [...]

1000% ROI on Sciatica Ad

Saturday, May 24th, 2008

In my last post, I showed you how to perform chiropractic marketing research on the web for your offline marketing. I mentioned how I had used the research to write a new newspaper ad.
How did the ad do?
In less than 60 days, it has brought in a 1000% Return on Investment. To be more [...]

How to Use Internet Keywords in Your Offline Marketing

Tuesday, May 20th, 2008

Are you using keywords in your chiropractic marketing?
The term “keyword” can be defined a few different ways, according to wikipedia.org. The one you probably hear most is “a word or a phrase used to find useful results in internet searches”. Basically, keywords are what people type into Google or Yahoo when they are doing [...]